WordPress blogging help is an occupation I fell into mainly because I was making a couple transitions. I had a direct sales business for 10 years that was great, in a lot of ways, but it wasn’t really what I really wanted to do for the rest of my life. I chalk it up to an excellent learning experience. I have also worked as a voice over actor, for over 30 years, (still do) but the industry has changed drastically. It was never predictable by any means, even though I have a long list of credits on the IMDB. My WordPress blog consulting business is something that came from my love for blogging. It was a natural progression. What’s cool is that this type of service seems to be very much in demand. I don’t really have to be out there hunting for clients. They come to me from referrals or via my website. I love what I’m doing now and will definitely continue to do it, because I can do it from anywhere. But . . . my real passion is food and travel.
I’ve always had a goal to do more traveling and enjoy delicious cuisines along the way. As a baby boomer, I decided to start a blog called Baby Boomster: Recipes for Longevity. I talk about the diet and lifestyles of people around the world who have lived to be over 100; what they eat, and how they live their lifestyle. It recently launched and I am in the process of finding my tribe (community, followers) Discovering your community is a fun and interesting process. I would also like the blog to be a catalyst to get me to places in the world I haven’t been to yet.
My kids have been all over the world but I’ve sort of missed the boat. My daughter is in Israel right now. She spent the entire summer in Greece on a summer abroad program. Both my son and daughter did a 9 country tour of Europe. When my son joined the Air Force, he was stationed in Japan. My daughter went over there to visit him. She also went with a friend and drove around Costa Rica. It’s not that I haven’t been anywhere. We all enjoyed a trip to Spain, which I absolutely loved and I sailed on a 50 foot sailboat throughout the Grenadines, but I’m still attempting to catch up with my kids. OK, enough sob story. It’s my own damn fault. I always put responsibility first. Damn!
So now I’m working on my plan to blog my way around the world. Somehow… (still figuring that out) It’s exciting to think about. I’m totally open to ideas if you have any.
I have some hero bloggers. There is a woman named Ash who lives and works in places like Chile, Costa Rica, and Barcelona teaching marketing online. (R Rated) Here hook is that she does it in a raunchy, yet hilarious way. There is a guy name Niall, whom I just got turned on to, who blogs about alternative travel. He picks up just enough money designing blogs to get him from one destination to the next. He is also very funny. (Hmm. .. Humor is good) There’s a gal named Jami, who was in my kid’s pre-school class who cooks her way all over the world and blogs about it. I can’t believe this kid. She is fearless.
The possibilities are endless.
I just attended a really cool event called Idea Mensch. It was attended by at least 150 people in an industrial building in downtown LA. 4 guys are going on a road trip and holding events with speakers about entrepreneurship building their community as they go, and hosting speakers with amazing ideas. I was one of the older attendees but it was awesome. They were all hip, cool, had a strong sense of purpose and the spirit of cooperation. If they happen to wheel their Airstream through your town, make sure to attend one of their events. Their itinerary is on their site.
The first speaker was a guy who started a blog called How to Be a Dad. It’s a man’s perspective of parenting and it’s hilarious. The most important advice he gave, which was echoed by the other speakers, is that in order to have a successful business, whether it’s online or off, you need to find your community and invite them to share your world. With community you are not doing everything alone like the Lone Ranger. (although he had Tonto – now being played by Johnny Depp???)
How to Be a Dad was allowed to incubate online for about 9 months (just like a new baby) before it was publicized and promoted. It went viral. Just a note, one of the partners likes to design graphics in the nude. I personally dress for work, even though I work at home, but hey, that’s the beauty of working virtual? I just hope he isn’t using Skype.
Other advice included:
Know what your strengths are. If you are weak in certain key areas find partners or team members that will fill that void. Don’t waste time and creativity trying to do it yourself.
Keep your business model simple. One speaker gave the analogy of Apple Computer. When a new Nike CEO came to Steve Jobs asking for advice about how to be successful, Steve, after determining that Nike had high quality products, but also some substandard items, simply said, “Get rid of the crappy stuff.”
Have a noble cause. What big problems will you and/or your team solve? One of the ladies who spoke is helping people in countries like India build businesses who had no system of keeping records and zero capital. She and her team have gone in and helped over 3000 people in little over a year.
Ask yourself and/or your partners: “Why do we do things the way we do?” Look at your systems. Are they working? If not fix them. I believe voicing the word “why” is especially important.
New ideas take time. They are not going to blossom overnight. Give your ideas space.
Here’s a great quote:
If you can’t solve a problem, it’s because you’re playing by the rules.
Creating your community comes will evolve when you:
Actually get out there and meet people. You have to create real relationships. Automating it just doesn’t cut it. You can tweet and post updates all you want, but if no one is listening or reacting then you aren’t looking in the right places. You have to react and comment also. Start the ball rolling.
Break some rules. Be different whether it’s a bit controversial, funny or quirky. I have to work on this myself. However, there are many successful introverts, especially online.
Find where your audience truly lives and live there. Are you languishing in an unproductive box? Find a new box.
Quit talking about it, over analyzing it and just do it. My very eccentric Polish acting teacher told me that. I’m still working on it.
How have you built community or tribe to help you build your business? Please feel free to share by leaving a comment below.